May – Special Evening Event – The Value of a Brand

6:30 PM, Wednesday, May 3, 2017

hosted by Wray Ward
900 Baxter Street
Charlotte, NC  28204


A single Letter, color or symb@l can evoke a nearly universal emotional response.

Join us for IABC Charlotte’s May 3 meeting and, together, we’ll prove the value of a brand.

Kent Panther, Wray WardOur guest speaker, Wray Ward Vice President Kent Panther, will look at fact-based ways to build and protect your organization’s brand. This interactive presentation will provide even long-time marketing professionals with new challenges and solutions to consider, and promises to be a compelling look at the branding process for everyone attending, regardless of industry.

Kent Panther serves as Vice President, Director of Business Development at Wray Ward – – one of Charlotte’s top marketing and communications firms. Kent previously was the firm’s head of strategic planning. His client experience includes work with Duke Energy, Hunter Douglas Window Designs, Lowe’s Home Improvement, Mohawk Flooring, Rheem Gas Furnaces, Springmaid Home Fashions, Sunbrella and VELUX Skylights. Before joining the agency, Kent worked on brands including Michelin, Mr. Coffee, McDonald’s Restaurants and Coca-Cola. Originally from Louisville, KY, Kent is a graduate of Miami University in Ohio where he earned a B.S. degree in business with a major in marketing.